Choosing the wrong ice cream cups can have a tremendous impact on your customers’ satisfaction with their overall experience. Here are some common mistakes you’ll want to avoid when selecting.
Mistake 1: Using Too Small of an Ice Cream Cup
It is imperative that you use an ice cream cup that’s just the right size for the portion of ice cream you’re serving. If it’s too small, your customers will feel cheated and may even leave unhappy. On the flip side, if it’s too large, they could end up wasting precious product or worse – dropping any leftover ice cream on their lap! A standard scoop (3 fluid ounces) is recommended for most parlors. However, if you serve particularly small scoops or are offering samples, you may want to consider using a 2 fluid ounce cup instead.
Mistake 2: Choosing the Wrong Material
The material your ice cream cups are made from is another important consideration. Some materials, such as paper or Styrofoam, can become soggy after being exposed to ice cream for an extended period of time. This can lead to messes and a less than desirable experience for your customers. Other materials, like plastic or cardboard, are more durable but may not be as environmentally friendly. Ultimately, it’s up to you to decide which material is best suited for your business and your customers.
Mistake 3: Not Considering Adequate Insulation
If you’re using a material that doesn’t offer adequate insulation, your customers’ ice cream will start to melt very quickly. This can lead to a sloppy mess and a general feeling of dissatisfaction with their experience. Make sure to choose a material that will keep your customers’ ice cream cold and intact for as long as possible.
Mistake 4: Choosing the Wrong Color
Just like with any other aspect of your business, custom ice cream cups can play a role in customer satisfaction. If you’re using cups that are too bright or too loud, they may distract from the overall experience of enjoying a delicious scoop of ice cream. Try to stick with neutral colors that will complement your branding and won’t clash with the other elements of your parlor.
Making these common mistakes when choosing your ice cream cups can have a negative impact on your business. Avoid them by following the advice in this article, and you’ll be sure to provide your customers with an outstanding experience each and every time.